The Pages Every Small Business Website Needs
By Website in Gurgaon · · 2 min read
A small business site does not need dozens of pages. It needs a few that each do one job well. Here is the list we start from.
Home
Within a few seconds a visitor should know what you do, where you are and how to contact you. Put the phone number and a clear button near the top.
One page per service
Give each main service its own page rather than listing everything on one. People search for specific things, and a focused page answers them better. Say what is included, who it is for and what happens next.
About
People buy from people. Say who runs the business, how long you have been doing it and show real photos. This is often the second most visited page.
Contact
Address, phone number, opening hours, a map and a short form. Make the phone number tappable. If customers visit you, add directions from a well-known landmark.
Proof
Reviews, past work, client names or case studies. Use real ones with permission. A few genuine examples are worth more than a wall of stock images.
Questions and policies
A short FAQ saves you repeating the same answers on the phone. A privacy policy is expected if you collect enquiries, and terms or a refund policy are needed if you sell online.
What can wait
- A blog, unless you will keep it updated
- A careers page, until you are hiring
- Pages for every locality, unless each has something real to say
